June 2006

College Students’ Perceptions of Library Information Resources recently evaluated 396 college students’ views about libraries and information resources. The report found that college students use library resources more than the general population, but the Internet is the first place students go for information.
The most popular way college students find information is through Internet search engines. [...]

{ 0 comments }

Have you ever wondered just how popular a particular search term is in Google? Well, it’s easy to find out in Google Trends.
Google Trends gives you information on how popular a specific topic (or, rather, a specific search query) is among Google searchers. You can compare multiple phrases by entering several phrases separating the words/phrases [...]

{ 0 comments }

AOL relaunches Netscape.com as a collaborative news portal on a test basis this week. The site will officially debut July 1st, 2006.
Similar to Digg.com, the new Netscape site invites users to submit news stories that they think are noteworthy, and to vote on them; the most popular stories will be given prominent placement on the [...]

{ 0 comments }

Do a search on Google or Yahoo for toys and you’re bound to see some websites listed in the search results that are inappropriate for children.
Here’s a list of a few search engines making it safe for kids to surf the Web without serving up inappropriate sites for kids.
• netTrekker.com• AskforKids.com• wiredsafety.org
Give them a try!
Mary [...]

{ 0 comments }

In order to measure the success of your SEO campaign, you need to pay attention to how your natural search engine traffic is improving over time. You can do this by keeping track of the number of search engine referrals to your site through your web analytics software.
Mary E. Archer is president and founder of [...]

{ 0 comments }